The company will introduce a special Israeli site meant for cargo agent who will be rewarded for entering as many air waybill numbers
Swiss WorldCargo, the air cargo division of Swiss International Air Lines, has decided to organize a vast promotion campaign for the summer season of Jul-Aug 2007 in order to promote sales.
The company will introduce a special Israeli site (www.swiss.co.il) that will be opened for the public during July-August 2007. The Cargo agents will be invited to insert their booking's Air Waybill numbers in it. Each five AWB numbers will grant one participation in a special weekly lottery.
Among the prizes that Swiss WorldCargo will distribute will be MP3 players, Breakfast vouchers for two, Movie tickets, Exclusive "puma" polo Shirts and even Swiss "Swatch" watches. The big lottery at the end of the season will include two Tickets to Europe on Swiss and will include all participants that have already inserted AWB numbers during the season.
The celebration and the declaration of the weekly winners will take place each Monday at the Swiss WorldCargo offices at the Airport at 16:30. Each week the "happy hour" party will have a different theme: "Brazilian afternoon", "Romantic afternoon" "Irish pub" and many more. The last big event theme will be "Oriental" and will include a belly dancer.
